Gap Analysis: Fulfillment of Satiety on Food Street

Abstract

The research is analyze supply and demand for street food on Jalan Jawa, Sumbersari Village, Sumbersari District, Jember Regency using the SPSS analysis tool, there is a gap between supply and demand in the relationship between sellers and buyers, in the form of the presence of the number of traders and the number of student customers. , became reduced because online lectures were analyzed to find out the effect, the hypothesis proposed was the measurement of customer fulfillment index in interpreting online order communication media and offline methods of information in a pandemic atmosphere for satisfaction and experiential. The results obtained that satisfaction and experiential have a significant effect on fulfillment and the index obtained on the fulfillment variable is shown by the largest pearson correlation on the indicators of satisfied, comfortable, cheap, as expected, and there is evidence that the customer mode of street vendors aged >31 years indicates core customers are not students, the analysis of this study also shows that there is no evidence of customer perception of covid 19 transmitting through food